From $1k to $65k/Month in Just 2 Months
+135% ROAS | +291% Spend | From Unprofitable to Profitable Growth
Weak Ads
Not consistent
Sales
[THE PROBLEM]
Seadon, a sustainable outdoor apparel brand, had strong retail distribution but struggled with DTC.
Their online store wasn’t generating consistent sales
Meta ads had been stopped, no creative strategy, weak structure, no testing, and unprofitable results
Sales only came during promotions, then flatlined
[THE SOLUTION]
We rebuilt Seadon’s Meta presence using our creative testing & scaling framework:
Conducted customer research to shape creative strategy
Ran aggressive creative testing to identify winning ad angles
Found two breakout themes:
Odor-resistance (shirts stay fresher longer).
Travel-friendly (lightweight, saves packing space)
Doubled down on these winners with scaled campaigns and refined structure
Optimized Ads
ROAS Increase
+135%
+135%
ROAS Increase
+291%
Ad Spend Grew YoY
[THE OUTCOME]
From $1K/month to
$65K
Monthly revenue in just 2 Months
[THE PROBLEM]
Weak Ads
Not consistent
Sales
Seadon, a sustainable outdoor apparel brand, had strong retail distribution but struggled with DTC.
Their online store wasn’t generating consistent sales
Meta ads had been stopped, no creative strategy, weak structure, no testing, and unprofitable results
Sales only came during promotions, then flatlined
[THE SOLUTION]
We rebuilt Seadon’s Meta presence using our creative testing & scaling framework:
Conducted customer research to shape creative strategy
Ran aggressive creative testing to identify winning ad angles
Found two breakout themes:
Odor-resistance (shirts stay fresher longer).
Travel-friendly (lightweight, saves packing space)
Doubled down on these winners with scaled campaigns and refined structure
Optimized Ads
ROAS Increase
+135%
[THE OUTCOME]
From $1K/month to
$65K
ROAS Jumped in 4 Months
Monthly revenue in just 2 Months
+135%
ROAS Increase
+291%
Ad Spend Grew YoY
